Meet the storyteller behind Morton Marketing 417

After years as a high school teacher, television news reporter, and business journalist, I now help businesses build trust, strengthen their brand, and grow through intentional organic social media marketing.

After working with more than 100 businesses, I've noticed something.

Some of the best businesses struggle with social media.

Not because they aren't good at what they do, but because the people online never get to experience what makes them different.

I've always believed the right words can change everything.

That belief has shaped every chapter of my career.

Today, my team and I use those same skills to help businesses tell their story through strategic organic social media. Together, we help our clients communicate with clarity, build trust, and show people what makes their business worth choosing.

Maybe you've stared at a blank screen wondering what to post.

Maybe you're posting consistently, but you're not seeing results.

Or maybe you've built something incredible, but your marketing doesn't reflect the quality of what you do every day.

Helping people communicate has been a common thread throughout my career.

As a teacher, I helped students find confidence in their voice.

As a television news reporter and business journalist, I learned how to ask better questions, uncover meaningful stories, and explain complex ideas in ways people understood.

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If people don't know your story, they'll never understand your value.

That's why we never treat your business like another content calendar.


That's the part of marketing we're interested in.

We take the time to understand your business, your customers, and what makes you different so every photo, video, caption, and strategy reflects the heart behind your brand.

Because when people understand who you are, trust follows. And trust is what turns followers into customers.

Someone who stayed late.
Solved problems.
Built relationships.
Showed up for customers day after day.

Behind every business is someone who took a risk.

People connect with authenticity, not perfection. We believe the businesses that win long-term are the ones willing to show up honestly and consistently.


Be Real

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The best strategy starts with honest conversations. We'll always tell you what's working, what's not, and what we believe will move your business forward.


tell the truth

Whether it's online or in person, we believe great brands make people feel seen, valued, and invited in before they ever become customers.

make people feel welcome

The best strategy starts with honest conversations. We'll always tell you what's working, what's not, and what we believe will move your business forward.


tell the truth

Whether it's online or in person, we believe great brands make people feel seen, valued, and invited in before they ever become customers.

make people feel welcome

since day one, we've:

Served over 100 businesses

Celebrated 5 years in business

Have 20+ years of combined experience

Won Best in the Community for Social Media Marketing Services

Been featured on The Connect Network TV in Austin, Texas

Spoken at both local and national conferences

Morton Marketing 417 wasn't part of the plan

Looking back, every chapter prepared me for this one.

More than five years ago, I got fired.

At the time it felt like everything I had worked toward had fallen apart. Like so many business owners I found myself asking one question: now what?

The world was changing fast. COVID-19 had businesses fighting to stay visible and people craving connection in a way nobody had anticipated. Including me.

But looking back, every chapter of my life had been preparing me for what came next. Teaching taught me how to help people feel confident. Journalism taught me how to uncover stories worth sharing. Social media became the place where both of those things came together in a way that finally made sense.

I didn't set out to build an agency. I simply started helping businesses tell their stories online. One client became two. Two became ten. And somewhere along the way Morton Marketing 417 became a team.

Most importantly we've helped businesses feel proud of the way they show up online.

Because behind every business is a person. Someone taking risks, supporting a family, leading a team, and building something they care deeply about. That's who we show up for every single day.

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Meet your team

Brittany Pearson

Online Business Manager

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With an Associates degree in Business Administration from Liberty University, Brittany serves as Morton Marketing 417's Online Business Manager and is a Verified ClickUp Consultant. She oversees team management, builds systems, streamlines workflows, and keeps the behind-the-scenes operations running smoothly so both our team and clients can thrive. As a wife and proud mom of two boys, Brittany knows how valuable time is. Outside of work, you'll find her cheering from the sidelines at sporting events, chasing new adventures with her family, and making the most of every moment together.

Christine Morton

Founder & CEO

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My career has taken me from teaching in Philadelphia, to working as a news reporter, to communications, and eventually to building my own marketing agency. I hold a bachelor's degree in Secondary Education from La Salle University and a master's degree in Broadcast and Digital Journalism from Syracuse University, bringing a unique mix of storytelling, communication, education, and strategy to the work I do. Every chapter of my career has taught me how to communicate with different audiences, find the story, and turn ideas into content that connects.

When I'm not working, you'll find me spending time with my soon-to-be husband and our family, traveling the world, trying new restaurants, reading thrillers, or learning about history and visiting historical sites. I'm also a stepmom and proud dog and cat mom to a rescue boxer and a Maine Coon. I'm always looking for my next adventure, a great meal, or a story worth telling.

Brittany Pearson

Online Business Manager

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With an Associates degree in Business Administration from Liberty University, Brittany serves as Morton Marketing 417's Online Business Manager and is a Verified ClickUp Consultant. She oversees team management, builds systems, streamlines workflows, and keeps the behind-the-scenes operations running smoothly so both our team and clients can thrive. As a wife and proud mom of two boys, Brittany knows how valuable time is. Outside of work, you'll find her cheering from the sidelines at sporting events, chasing new adventures with her family, and making the most of every moment together.

Allayna Buzzard

Account Manager & Social Media Strategist

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Since 2020, Allayna has helped businesses across a variety of industries grow their online presence through strategic, engaging social media. She's passionate about creating authentic content that reflects each brand's unique voice, builds genuine connections, and helps businesses educate, inspire, and tell their story online. Outside of work, she enjoys spending time with her family, exploring the local farmers market, relaxing by the lake, and never says no to a good iced latte.

Brittani Soltow

Account Manager & Social Media Strategist

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Brittani earned her Marketing degree from Missouri State University and loves helping businesses tell their stories in a way that feels genuine and connects with the right people. She enjoys bringing ideas to life through social media strategy, content creation, and digital storytelling, blending creativity with intentional planning to create content that builds trust and drives results. Outside of work, you'll usually find her traveling, taking photos, or finding inspiration wherever she goes.

Allayna Buzzard

Account Manager & Social Media Strategist

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Since 2020, Allayna has helped businesses across a variety of industries grow their online presence through strategic, engaging social media. She's passionate about creating authentic content that reflects each brand's unique voice, builds genuine connections, and helps businesses educate, inspire, and tell their story online. Outside of work, she enjoys spending time with her family, exploring the local farmers market, relaxing by the lake, and never says no to a good iced latte.

Morgan La Mascus

Graphic Designer

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Driven by a love for drawing and painting, Morgan earned an Associate's degree in Studio Art before receiving her Bachelor's degree in Graphic Design from the Savannah College of Art and Design. While her education laid the foundation, every client and project continues to shape her approach to design. She's passionate about creating impactful, purpose-driven designs that help businesses communicate their message and connect with the right audience. Seeing her work come to life in everyday spaces is one of the most rewarding parts of what she does.

Rachel Ferrence

Account Manager & Social Media Strategist

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With a degree in Psychology from Cairn University and over four years of hands-on marketing experience, Rachel loves helping businesses create thoughtful, people-first content. She enjoys partnering with clients to build authentic brands, foster community, and turn social media into a meaningful driver of business growth. When she's not at her computer, you'll find her outdoors with her husband and two daughters, baking fresh bread, or dreaming up her next home project. She's happiest when she's got her hands busy with something, whether that's a client strategy, a loaf of sourdough, or a new creative project!

Morgan La Mascus

Graphic Designer

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Driven by a love for drawing and painting, Morgan earned an Associate's degree in Studio Art before receiving her Bachelor's degree in Graphic Design from the Savannah College of Art and Design. While her education laid the foundation, every client and project continues to shape her approach to design. She's passionate about creating impactful, purpose-driven designs that help businesses communicate their message and connect with the right audience. Seeing her work come to life in everyday spaces is one of the most rewarding parts of what she does.

Think we'd be a good fit?

The best partnerships start with a conversation. Tell us about your business, your goals, and where you need support, we'll take it from there.

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